How To Know The Best Place To Advertise Online

This question, "What's the best place to advertise online?" is one that I have toiled over. My husband and I are in the process of starting our own business and we are looking to see if we can get some free website traffic.

There are so many companies that offer either increased website traffic or some free website traffic. But the demographical choice of where you place the ads are based on the product. If the company that will be creating potential traffic for our business isn't knowledgeable with the product that we are selling, we will end up loosing money through advertising and loss of revenue.

I guess what we are searching for is a company that isn't afraid to be sold on them selling us an advertising package. If we are going to trust them and give them our money, we should also feel as if that company believes in our business.

I am sure you have heard of that car insurance company that says aIf we canat save you money, weall find someone that can!a That is the motto I am looking for in an advertising company. It is important to us that we find a company that has different specialties according to what products they advertise for.

I do believe that the first step in this transaction is to have a good mutual understanding of what we want to be advertised. With this understanding I would like to be offered a free trial of some kind. This would show a good faith effort on the advertising company that we are doing business with. It would show they believe they can produce good increased website traffic.

Starting and managing our own business has many risks of it's own already, but taking on the risk of choosing a company out of the phone book is not a risk that I want to take with my new business.

It is scary dealing both with the advertising company that places the ad and the one who canat provide the traffic we want. This is true especially if they do not have a real understanding of the product we are offering and exactly who it is geared to.

So I am back to the same question again, "What's the best place to advertise online?". The only answers I have been able to come up with is listen to what the other businesses around me are saying and take a chance on their word of mouth.